// Moonpig removes cards featuring captive chimpanzees, gorillas and other primates from its website

// The online greeting cards retailer pledged to no longer sell such cards after an appeal from PETA

Moonpig has removed cards featuring captive chimpanzees, gorillas and other primates from its website following an appeal from animal rightd group PETA.

The online greeting cards retailer has reportedly pledged to no longer sell such cards after learning from PETA of the harm caused by depictions of captive great apes in unnatural situations

PETA’s request follows the release of recent studies which revealed that inaccurate portrayals of great apes in the media can hinder conservation efforts and may also increase the demand for these dangerous animals as “pets”.

“By banning images of captive great apes in unnatural situations, Moonpig has made a huge difference for non-human primates, both in the wild and in captivity,”PETA corporate projects director Yvonne Taylor said.

“Advertising agencies and film and television producers have already moved away from using these harmful images, and we hope other card manufacturers follow the company’s compassionate lead.”

The Retail Gazette has contacted Moonpig for comment.

Click here to sign up to Retail Gazette‘s free daily email newsletter