// Nisa signs up to new initiative to help tackle food waste
// The grocer has joined forces with food waste app Too Good To Go
// Morrisons is already using the Too Good To Go app
Nisa has teamed up with a food waste programme to tackle the issue while also recovering some costs for unsold stock.
The grocer has joined forces with Too Good To Go, which enables retailers to dispose of food that is close to its sell by date by listing it on an app and selling it at discounted prices.
The partnership means Nisa can encourage more retailers to sign up to the app and trial the scheme with a partner engagement event scheduled later this month.
“It is a winning solution for our retailers and so easy for them to get involved,” Nisa retail development manager Richard Shorney said.
“It allows them to get their wastage down and recover some costs that would otherwise have been lost and at the same time, they are doing their bit to improve sustainability,” he said.
“We hope that as we share the scheme with more Nisa partners and show them how it can work for them, increasing numbers will take it on, sign up to the app and in doing so will become less cautious about investing in the fresh and chilled categories which we know are so profitable.”
Big 4 grocer Morrisons is one of the retailers to have already been using the Too Good To Go app.