As we see more and more consumers purchasing online, it’s even more important to make sure the data we hold is maintained over time.
Check out how Experian explore why customer identities managed consistently across channels is increasingly important, and why data management should underpin every retailer’s strategy to thrive and survive the current pandemic.
The webinar will explores:
- Key trends in data management retailers need to know about
- How a single customer view can improve customer experiences, reduce risk and streamline processes
- Key findings from the recent Experian Global Data Management research
- Why building a consistent, accurate view of consumers is crucial