Ocado and Asda plan driverless deliveries with Branson-backed start-up

Ocado and Asda trial driverless delivery
Ocado and Asda trial driverless delivery
// Ocado and Asda will trial driverless deliveries with start-up Wayve in London this year
// Wayve has secured a $200m fundraising from investors including Virgin founder Sir Richard Branson

Grocers Ocado and Asda are planning to make driverless food deliveries with Wayve, a British start-up that has raised $200m from investors including Virgin tycoon Sir Richard Branson.

Wayve plans to deploy self-driving electric delivery vans around London as it embarks on trials with both Ocado and Asda. Ocado has already invested £10m in the firm last year.


READ MORE: Amazon gets go ahead to test autonomous drone deliveries


The delivery firm said it would later expand outside of London and had tested its technology in five other UK cities. Co-founder Alex Kendall told The Telegraph that Wayve had the edge on driverless competitors such as Google’s Waymo as rather than relying on expensive “lidar” sensors and detailed mapping, it relied largely on cameras.

Wayve is British best-funded autonomous vehicle firm having raised $258m. It counts Microsoft and Baillie Gifford as backers alongside Branson.

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