Boots expands range of diverse brands with new sourcing platform

// Boots partners with RangeMe to help provide new, emerging and diverse brands have increased access to its buying teams
// Over 200,000 suppliers have already been registered on the new platform

Boots will expand the number of suppliers it works with to strengthen its range of new and diverse brands.

The health and beauty retailer has teamed up with sourcing and purchasing platform RangeMe.

Over 200,000 suppliers have already been registered on the platform as Boots works to support SMEs and diverse businesses.


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RangeMe helps retailers and their buying teams scale product sourcing efforts with streamlined submissions, simplified discovery tools, and the industry standard digital sell sheet.

Buyers can filter searches to find brands and products meeting exact sourcing needs, connect and collaborate with suppliers, and access curated collections to help identify and understand category trends and emerging brands.

“Our partnership with RangeMe will create a direct route for interesting and innovative brands to reach and pitch to our buying team, that cater to our diverse customer base and local communities,” Boots chief customer and category officer, Steve Ager said.

“We introduced hundreds of new product brands last year, and we’ve seen many interesting start-ups launch post-pandemic. We’re looking forward to being able to support these businesses in their success by offering a new way for our buyers to discover them.”

RangeMe CEO, Nicky Jackson said: “Boots is an iconic British retailer and we welcome it to our community of top retailers from around the world to transform their product sourcing experience.

“This is also an extraordinary opportunity for suppliers around the world to connect directly with Boots buyers and showcase their products. Our mission has always been to empower retailers and suppliers to be productive and successful whatever their objective. The platform offers retailers hyper-local choices as well as innovative global options. We exist to help them offer their customers an extraordinary experience.”

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