// Sainsbury’s becomes the first supermarket in the UK to vacuum pack its beef mince range
// The revamped packaging will save 450 tonnes of plastic a year
Sainsbury’s has become the first UK supermarket to vacuum pack its beef mince range, saving 450 tonnes of plastic annually.
From today, shoppers will be able to pick the revamped packaging which saves a minimum of 55% of plastic per product.
The move joins the latest string of changes the big four supermarket has made in a bid to halve its own-brand plastic packaging by 2025.
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Sainsbury’s director of product and innovation Claire Hughes said: “We know our customers expect us to be reducing the use of plastic across our products are and we’re constantly looking for new ways to innovate to meet our Plan for Better plastic reduction targets.
“We strive to be bold in the changes we are making, which is why we’re pleased to be the first UK retailer to vacuum pack all our beef mince range without impacting the quantity or great quality of product that our customers expect.
“This is the latest in a long line of changes we have pioneered in the space working collaboratively with our suppliers, and customers can expect much more to come from Sainsbury’s.”
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