Amazon has confirmed Prime Day will return from 23 to 26 June, with hundreds of thousands of deals available exclusively to Prime members.
The four-day shopping event will feature discounts across groceries, household essentials, fashion, beauty, personal care, entertainment and Amazon’s own-brand ranges.
Amazon said Prime members will be able to save 40 per cent and more through daily themed “Epic Prime Deals”, alongside limited-time offers on newly launched products and top deals throughout the event.
Shoppers will also see personalised deal lists, including recommended offers, deals linked to their wish lists, four-star products and items related to products already in their basket.
Amazon Prime vice president Jamil Ghani said: “Prime Day is one of the biggest moments of the year for members, whether they’re looking for deals on the latest electronics or saving on fresh groceries and household essentials.
“The value of Prime keeps growing, and this year is no exception.”
The ecommerce giant said the event would help customers prepare for summer, with savings on fresh groceries, household must-haves and entertainment, including up to 50 per cent off selected movies and TV seasons.
Amazon has also launched a range of early Prime Day deals ahead of the main event.
Prime members can already save up to 35 per cent on everyday essentials from brands including Garnier, Regaine and L’Oréal Paris, as well as discounts across beauty brands such as Aveeno, CeraVe, La Roche-Posay, Color Wow and Maybelline.
There are also early offers across personal care appliances from Oral-B, Philips, Remington and ghd, alongside savings of up to 40 per cent on Amazon private brands.
Amazon Haul customers can get an extra 30 per cent off all products, with free shipping on orders over £15.
Prime members who have not previously tried Amazon Music Unlimited can access four months free, while Audible is offering three months free.
Amazon Business will also take part in Prime Day, with discounts across IT products, office supplies and maintenance, repair and operations products.
Amazon said Prime members can access the deals through a paid membership or by starting a free trial.
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