Boots has become the latest high street retailer to commit to removing confectionery from its checkouts.
Following the example of grocers Lidl, Aldi, Tesco and Waitrose, the health and beauty giant will remove sugary snacks from its checkout aisles, denying customers the opportunity to make ‘impulse purchases‘.
“At Boots we know we have a vital role in supporting our customers to make healthy choices, and recognise the huge challenge that a busy lifestyle presents for them,” said a Boots spokesperson.
The Nottingham-headquartered chain aims to have the initiative completed across its 2,500 stores by the middle of April.
“Every week our colleagues provide care and advice to millions of customers and patients, and help them get the information, products, services and support they need to make the best choices they can,” the spokesperson continued.
“In the wake of this, one way forward for confectionery manufacturers could be to reduce their reliance on impulse categories such as countlines and bagged softlines and divert more resources to tablets and boxed assortments,” Euromonitor Analyst Pinar Hosagci told Confectionery News.
According to Hosagci customers are still buying confectionery but are now planning trips to dedicated confectionery aisles, leading to surprising growth figures in the sale of premium chocolate confectionery in Western markets.