// Gap will source 100% of its cotton from more sustainable sources by 2021
// Old Navy will also increase its sourcing of sustainable cotton to 100% by 2022
// Banana Republic will follow these steps by 2023
// Gap will source sustainably farmed & sourced cotton from farmers who use water more efficiently
Gap has revealed its plans to source 100 percent of its cotton from more sustainable sources by 2021.
Its subsidiary Old Navy will also increase its sourcing of sustainable cotton to 100 percent by 2022, and fashion retailer Banana Republic will follow this initiative by 2023.
Gap will aim to source sustainably farmed and sourced cotton from farmers who use water more efficiently.
“We’re proud to support innovations that protect natural resources and foster cleaner, safer communities for families around the world,” Gap executive vice president of global sustainability Keith White said.
“Sourcing cotton in a way that reduces water use and damage to the climate is about creating a healthy environment for our children and future generations,” he said.
Gap prides itself on its continued commitment to sustainability as it has been developing labour standards for garment manufacturers in its supply chain since the early 1990s.
Furthermore, Gap announced in May that Old Navy, Gap, and Banana Republic are launching denim with five per cent post-consumer mechanically-recycled cotton content.