Adidas to make 20 million shoes from plastic waste by 2024

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Adidas has become a global leader in sourcing sustainable cotton, according to a ranking of companies buying the material.
While 21% of global cotton production is now sustainable, only 5% of the total is sold as such.
// Adidas will sustainably source polyester by 2024
// The share of recycled polyester in its products will “exceed 50% for the first time” this year
// The retailer sold over 11 million pairs of shoes with recycled materials in 2019

Adidas has pledged to sustainably source more than half of the polyester materials it uses in products in a bid to fight the war on plastic.

By 2024, Adidas will commit to exclusively using recycled polyester, including “15 to 20 million pairs of shoes” made from plastic waste.

This year, the share of recycled polyester in Adidas products will “exceed 50 per cent for the first time”, the company said in a statement.


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Adidas said it remained committed “to stop the pollution of the world’s oceans”.

The retailer sold over 11 million pairs of shoes with recycled materials in 2019, a fraction of the 400 million and more pairs of shoes it distributes each year.

Among its other initiatives, Adidas launched a gender neutral collection called Ivy Park alongside pop singer Beyonce last week, which spanned across a range of shoes, clothes and accessories.

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