Sainsbury’s boosts Nectar rewards scheme ahead of Christmas

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Sainsbury’s boosts Nectar rewards scheme ahead of Christmas
Sainsbury's says Double Up will enable customers to get ahead on their Christmas shopping while making their Nectar points go further, with vouchers redeemable in store across 10 categories
// Sainsbury’s popular Nectar Double Up event is returning for another year
// Customers won’t need to print out vouchers & can obtain them via the Nectar app between Nov 11-17
// Customers can also order vouchers online between October 28–November 3

Sainsbury’s has announced that its popular Nectar Double Up event is returning next month, giving customers on the rewards scheme a chance to get ahead on their Christmas shopping.

The offer – which last year saw hundreds of thousands of customers take part – allows customers to double the value of their Nectar points to spend in store at Sainsbury’s.


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Following on from the success of the offer moving to digital in 2019, customers once again won’t need to print out any vouchers and can instantly obtain their voucher by heading to the Nectar app between November 11-17.

Alternatively, customers can order vouchers online between October 28–November 3.

Sainsbury’s said the Double Up promotion would make customers’ Nectar points go further, with vouchers redeemable in store across 10 categories in store, including Tu clothing, toys, electricals and fragrance.

“The Double Up event has proved to be immensely popular in the past and we know that this year more than ever our customers are looking to make their money go further and find little ways to help with the cost of Christmas,” Sainsbury’s loyalty marketing manager Jimmy Galloway said.

“We are delighted to announce that it is returning again this year and are glad to help out those customers who are looking to get a head start on their shopping.”

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1 COMMENT

  1. Haven’t used Nectar since Sainsbury’s spent £60 million purchasing the scheme from the former operators Aimia, whilst “restructuring” their Sainsburys store teams, making thousands redundant and leaving stores understaffed. PR has never been Sainos’ strong point.

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