Studio makes James Le Brocq transformation director on permanent basis

Studio appoints transformation director amid major growth plans
James Le Brocq will become Studios transformation and operations director on a permanent basis.
// James Le Brocq to become Studio’s transformation & operations director on a permanent basis
// Follows completion of a 12-month contract with the online value retailer

Studio has bolstered its senior team with the appointment of James Le Brocq, who will take on the role of transformation and operations director on a permanent basis.

Le Brocq’s permanent appointment comes after completion of a 12-month contract with the online value retailer.

He brings transformation experience across financial services and retail sectors, including The Co-op Bank, Barclays and O2 Money.


His appointment follows news of Paul Kendrick’s promotion from managing director of to chief executive of Studio Retail Group.

Kendrick’s new role is the result of a structured development and succession plan implemented by the board over the past two years.

On his new role, Le Brocq said: “This is an incredibly exciting time to join on a permanent basis.

“Over the course of the last 12 months, I have been able to fully get under the hood of the business and understand the growth ambitions Paul Kendrick and the team have. I look forward to bringing these ambitions to fruition as part of the Studio team.

“As we continue to grow, it is imperative that we have the best structure in place and that the business is positioned to accelerate our growth and digital transformation plans. Equally we must continue to deliver great customer experience throughout the growth process and invest in our colleagues, so that they grow with the business.”

Studio recently reported record levels of trading during its peak third quater trading period that included Black Friday and Christmas, with product sales 32 per cent ahead of the previous year.

Lockdown served to accelerate Studio’s digital transformation plans and its app has almost one million users, which produced over 20 per cent of sales in 2020.

“James has a proven track record in business and digital transformation, his skills are therefore pivotal to our ambitious plans to grow and expand the business,” Kendrick said.

“We have already seen fantastic results from James and look forward to seeing what he brings to an already strong leadership team on the challenging journey we have ahead of us.”

Studio is part of the Studio Retail Group.

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