Pets at Home to become “most responsible” business with new strategy

// Pets at Home to achieve goal of becoming the “most responsible pet care business in the world”
// The goal is supported by 10 quantifiable targets that will drive the group’s performance forward
// The pet care retailer has also outlined a number of new partnerships

Pets at Home has launched its second standalone Social Value Report, and the first since finalising its new social value strategy “Our Better World Pledge” in October last year.

The report highlights the ways in which Pets at Home will achieve its goal of becoming the “most responsible pet care business in the world” by accelerating and focusing its efforts in the three areas: pets, people and planet.

Each of the three pillars are:

• Pets – To “positively impact” the life of every pet in the UK by 2030
• People – To “enhance the lives of one million people by 2030, through our shared love” of pets
• Planet – To become net zero by 2040


READ MORE: Pets at Home sales smash £1bn for first time in “extraordinary year”


These goals are supported by 10 quantifiable targets that will drive the group’s performance forward over the next few years, along with 20 agreed actions.

Pets at Home will add to these over time as the business develops further initiatives.

The pet care retailer has also outlined a number of partnerships which will enable the business to “share knowledge, resources and experience”.

These include a partnership with the Prince’s Trust to develop a work experience scheme for young people, signing up to the BRC’s Climate Action Roadmap, and developing a Pet Memory Scheme with The Woodland Trust.

“The launch of our social value strategy marks a major milestone for our business,” Pets at Home chief executive Peter Pritchard said.

“I am very proud of what we, as a group, have been able to achieve this past year but recognise the importance of strengthening our ambitions and outlining our goals so that we can work towards them together.

“To be the best pet care business in the world, we must also be the most responsible one, and we embark on this new strategy with renewed focus on improving the lives of the nations’ pets, supporting people in our business and communities and helping to protect the planet.”

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