Battersea Power Station signs raft of fashion brands ahead of autumn opening

// Battersea Power Station announces a raft of new retail and leisure brands ahead of the opening of the south London development this autumn
// BPS said 90% of its commercial space is now let, with 85% of the retail and leisure space exchanged or under offer

Ahead of its opening in Autumn, Battersea Power Station (BPS) has signed more big name retailers to join its line-up.

Fashion brands in the updated line-up include Hackett, Superdry and Mulberry, Levi’s, Theory and Abercrombie & Fitch.

While activewear retailers Castore, Sweaty Betty and Lululemon have also been newly announced as opening at the new destination, alongside accessories and eyewear brands Ace & Tate, Watches of Switzerland and optician David Clulow.

Luxury jeweller Rox will open its first London store within the development and BPS said 90% of its commercial space is now let, with 85% of the retail and leisure space exchanged or under offer.


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Battersea Power Station Development Company chief executive Simon Murphy said in a statement: “The countdown to the Power Station opening its doors to the public for the first time in history is well and truly on.

“From this autumn, local residents, Londoners and visitors from further afield will be able to see for themselves how the Grade II listed landmark has been transformed into a retail and leisure destination like no other.”

The new brands join previously announced names set to open their doors at BPS, including Uniqlo, Ralph Lauren, Calvin Klein, Tommy Hilfiger, The Kooples, Ray-Ban, L’Occitane, Gant, Lacoste, Mango, Reiss, Hugo Boss, MAC Cosmetics, Space NK, and Jo Malone London.

The opening of BPS is expected to create over 2,500 jobs.

Sweaty Betty chief executive Julia Straus said: “We at Sweaty Betty are thrilled to roll out our new retail experience at BPS. Their emphasis on design, innovation, best-in-class service, and hospitality aligns perfectly with our laser focus on community and brand building.”

Hackett London global retail director Dan Slater said: “Hackett is extremely excited to open in this truly iconic location. We look forward to bringing the best of British style and are proud to be part of what will become a unique retail and hospitality offer.”

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