Rixo launches ‘try before you buy’ as Nobody’s Child steps into rental

Fashion retailer Rixo has unveiled a ‘try before you buy’ service for shoppers to test out garments at home.

The “first of its kind” service, offered in collaboration with tech start-up Harper, allows customers to try up to four styles at home with no payment taken, although shoppers will pay the standard Rixo delivery fee.

The service allows for one delivery and one return, rather than several back-and-forth deliveries for exchanges, and uses reusable RePack packaging.


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Meanwhile, Nobody’s Child will debut a rental service ahead of the Christmas party season.

The service, launched in partnership with rental specialist Zoa, allows customers to hire from a curated 19-piece collection for a minimum of five days, with rental prices starting from £15.

The initiative makes Nobody’s Child one of the first fashion brands to let shoppers hire directly from its own product pages instead of via a partner platform.

The fashion brand claimed the move formed part of its strategy to “make responsible fashion accessible to every woman everywhere”.

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