Outlet Shopping at The O2 has unveiled its latest round of store openings, including Lovisa, T.M Lewin and The Entertainer.
Pop Mart will also be opening a new ‘roboshop’, and New Balance has upscaled its unit.
It follows the announcement that Guinness World Records will be opening its first permanent entertainment venue in the UK at the O2.
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Louisa Dalgleish, leasing director at Outlet Shopping at The O2, said: “As a destination already full of leading retail, the fact that we continue to attract such strong brands for their outlet debuts speaks volumes about our sustained momentum.
“Our success is a direct result of our collaborative landlord approach and the strength of our tenant mix, and our positive results throughout November are a clear indication that things show no sign of slowing down, with us remaining firmly front of mind for new entries into the outlet market.”
Dan Ferris, managing director at T.M. Lewin, added: “Our re-entry into physical retail has been a big move for us this year, and we have carefully selected locations where we believe our stores can get the best experience, regular customers, and be part of a community.
“Outlet Shopping at The O2 ticks all the boxes, and it has proven time and time again the success that can be achieved here.”
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