Bershka, Hollister, Oliver Bonas, and Urban Outfitters have launched at Lakeside shopping centre in Essex. 

Bershka has opened on level two in a 12,500 sq ft store, bringing the brand’s trend-led womenswear, menswear and accessories to Lakeside. 

Located next to Bershka, Hollister has opened a 6,000 sq ft store, introducing its signature quality apparel, accessories and fragrance to the shopping centre. 

Its new store features its signature casualwear, alongside sportswear and swimwear collections.

On level one, Urban Outfitters has launched a 6,500 sq ft shop, introducing its “curated youthful mix” of fashion, lifestyle and culture to Lakeside. 

Additionally, Oliver Bonas has opened a 4,000 sq ft store on the lower level.

The openings build on over £100 million of investment by retail occupiers at Lakeside over the past three years.

Pradera managing director of asset management Robert Jewell said: “The arrival of Bershka, Hollister, Oliver Bonas, and Urban Outfitters demonstrates the continued confidence that leading international retailers have in Lakeside, and the strength of demand from our visitors. 

“Together, these brands significantly enhance the breadth of fashion on offer, cementing its position as a best-in-class lifestyle location, and one of the UK’s highest performing shopping destinations.” 

Oliver Bonas head of retail Sevda Cankorur added: “Lakeside represents and exciting opportunity for Oliver Bonas, to bring unique fashion, lifestyle and design to a broad audience. 

“With its strong footfall and diverse visitor base, the destination provides an ideal platform for us to connect and grow with new customers across the wider region, as we continue to grow our presence.”

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