// Space NK launches its first ad campaign in over ten years
// The campaign “embraces the importance of individuality in beauty”
The beauty retailer Space NK has launched its first advertising campaign in over ten years.
The campaign which launched this week will appear across multiple media platforms, as well as feature in the windows of the retailer’s store estate.
The campaign titled This is your Beauty – Space NK showcases that beauty is different for everyone.
The retailer said the creative will explore the importance of individuality in beauty and the customer discovering the products that work for them.
Space NK chief marketing officer Emma Simpson Scott said: “When it comes to beauty, everyone has their own perceptions, approach and priorities. Our new campaign embraces the importance of individuality in beauty and discovering what works for you.
“Our beauty advisors both instore and online are dedicated to helping customers find products that work for them on their terms.
“It’s their choice, their approach to beauty and it’s their beauty ‘space.’”