Superdrug announces two-year partnership with British Beauty Council

Superdug is working with poverty campaigner and activist, Jack Monroe to help customers make smart choices in beauty and personal care shopping
• Superdrug is supporting colleagues with a range of employee initiatives including enhanced staff discounts, better fuel rate expenses and new financial webinars.
// High street health and beauty retailer is an official patron of the British Beauty Council
// Superdrug’s commercial director, Simon Comins joins the council’s executive board.

Superdrug has been named an official patron of the British Beauty Council, following the announcement of a two-year partnership which also sees Superdrug’s commercial director, Simon Comins, appointed to the council’s executive board.

The British Beauty Council was originally founded to represent the voices and needs of the British beauty industry, helping to ensure that the sector remains a valuable part of the UK’s retail industry and culture.

The new partnership will see the high street health and beauty retailer working with the British Beauty Council to ensuring that it remains a pillar of the UK high street and is able to continue offering employment to individuals across the country.

Superdrug currently employs over 12,000 colleagues in over 830 stores across the UK, and as part of its partnership with British Beauty Council, Superdrug will be continuing to invest in offering employment and career paths to all employees.


READ MORE: Superdrug to “improve shopping experience” with new quiet hour


“We are so pleased to now be an official patron partner of the British Beauty Council,” said Simon Comins, Superdrug’s commercial director and newly-appointed executive board member at British Beauty Council.

“I am so proud to have been appointed as a member of the British Beauty Council’s executive board,” he continued.

“At Superdrug, we are passionate about continuing to support the UK high street and British beauty industry, and I am so excited for everything we are set to create together in 2022 and beyond.”

As an essential health and beauty retailer, most Superdrug stores remained open throughout the recent Covid lockdows, with a focus on supporting communities and ensuring they had access to essential health products.

Superdrug and the British Beauty Council will be continuing to collaborate closely, with a number of exciting initiatives and campaigns set to launch in 2022.

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