Pandora raises guidance following robust Q2 sales growth

Pandora has raised its full-year revenue outlook as it reported robust growth in the second quarter of the year.

In the April to June period, the Danish jewellery giant’s sales jumped 5%, driven by 2% growth in like-for-like sales and “network expansion” of 4%, despite economic uncertainties.

As a result, the business now expects organic sales growth between 2% and 5%, against an earlier range of between -2% and 3%.

Its current trading remains solid as customers flock to stores during the holiday season, however, Pandora expects the shopping boom to ease off after the holidays.


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Chief executive Alexander Lacik: “We are pleased with delivering yet another solid quarter against a backdrop of macroeconomic uncertainty.

“Given our solid performance so far, our updated guidance now sees another year of positive organic growth.”

The retailer is set to open the doors to its newest concept store at the 70/88 Oxford Street development later this year, situated opposite the Tottenham Court Road Elizabeth Line exit on Dean Street.

The new unit will be Pandora’s third on Oxford Street, but the first one east of Oxford Circus.

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