Lidl GB is expanding its Lidl & go self-scanning trial to 37 more stores across the UK, following “positive customer feedback” from its initial seven-store pilot.
The phased rollout will see the feature become available to the supermarket’s shoppers across Scotland, the South East and the wider South of England during July.
Integrated within the Lidl plus app, Lidl & go allows customers to scan products as they shop, track their spending and savings in real time, and “complete their purchase more seamlessly” at checkout.
The feature is available through customers’ smartphones, with no requirement for dedicated in-store scanning devices.
The expansion forms part of the retailer’s increased investment in digital innovation, aimed at making shopping easier, more convenient and more flexible for customers while ensuring that traditional payment methods and staffed tills remain available across stores.
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Lidl GB chief customer officer Louise Weise said: “The early response from the initial phase of Lidl & go has been really encouraging.
“Customers are telling us they value the control and visibility it gives them over their spend, and the flexibility to shop at their own pace.
“This next wave of stores brings the feature to many more customers, and we’ll continue to take on board feedback to evolve the offering as we go.”
The 37 new stores participating in the trial include:
- Windmill Street, Motherwell
- Kelso
- Seafield Road, Edinburgh
- Bucksburn, Aberdeen
- Torry, Aberdeen
- Inverness
- Lochee, Dundee
- Dumfries
- St James Street, East Kilbride
- Bellshill
- Larkhall
- Whitburn
- Alderstone Road, Livingston
- Stevenston
- Greenock
- Weaver Row, Stirling
- Kirkcaldy
- Riggs Road, Perth
- Macalpine Road, Dundee
- East Grinstead
- Sevenoaks
- Woolston
- Gosport
- Somerford Road, Christchurch
- Ocean Retail Park, Portsmouth
- Waterlooville
- Hayling Island
- Arundel Road, Brighton
- Old Shoreham Road, Brighton
- Shoreham
- Alton
- Farnborough
- Worting Road, Basingstoke
- Reading Road, Basingstoke
- Churchill Way West, Salisbury
- Burgess Hill
- Billingshurst
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