Monsoon Accessorize has announced today that it has poached George at Asda director Kevin Rusling as its new International Director.
In his previous role, Rusling took charge of international expansion at the clothing brand and has previously worked at Marks & Spencer and Sainsbury’s.
“Kevin’s expertise lies in delivering a strategic vision across an international business portfolio,” explained Monsoon Accessorize Founder Peter Simon.
The retailer is keen to build its international presence in growing markets, despite Moyesterday submitting an application to the High Court in Ireland to appoint an Examiner to the business.
Negotiations with landlords over a potential reduction in lease costs have proved unsuccessful and as such Monsoon Accessorize Ireland was forced into the “unavoidable” move.
Nonetheless, further expansion of the chain remains a priority and Simon concluded: “Kevin will take responsibility for the delivery of the International strategy, including the assessment and prioritisation of international expansion and the review and development of subsidiary markets.”