Wednesday, September 19, 2018

Fendi opens first boutique in Germany


Luxury fashion brand Fendi, whose creative director is Karl Lagerfeld, has opened its first boutique in Germany

The 365 sq m store, located at Maximilianstraße 12-14 in Munich, will sell the brand‘s range of womenswear, handbags, shoes, accessories, furs and watches. In addition, the store features a made-to-order area as well as a VIP room for individual fittings.

To celebrate Tuesday‘s the opening, Fendi created an exclusive version of the Bag Bug “Funich” which will be sold in a limited edition of 50 pieces.

After the event, guests were whisked off to the city‘s Haus der Kunst gallery for the opening of Lagerfeld‘s photography exhibition “The Glory of Water”. In addition to Lagerfeld‘s photographs of Rome‘s fountains, the exhibition features a restored version of the “Histoire D‘Eau” fashion film produced by Fendi in 1977, and an illustrated book of the same name published by Steidl-Verlag