The Body Shop launches in-store recycling scheme to fight war on plastic

// The Body Shop launches in-store recycling scheme in partnership with Plastics For Change
// Customers can return their empty bottles, jars, tubs, tubes and pots to selected stores
// The program will be available in the UK, Australia, Canada, France & Germany

The Body Shop has launched a new recycling scheme which allows customers to return their empty bottles, jars, tubs, tubes and pots in store, in a bid to reduce plastic waste.

The program will be available in the UK, Australia, Canada, France and Germany.

The British retailer’s launch of its first Community Trade recycled plastic – in partnership with Plastics For Change – will feature a recycling bin in selected stores where customers can return any five empty products from The Body Shop and receive an incentive.

Its partnership with Plastics for Change also means The Body Shop will be using Community Trade recycled plastic in its 250ml haircare bottles.

The Body Shop aims to fight the war on plastic and in order to attract more support, it unveiled a large piece of artwork of a female Indian waste picker in London’s Borough Market.

The piece which was on public display from May 10-11, was made using recycled plastic collected by waste pickers in Bengaluru, India.

The Body Shop is set on representing the hard work undertaken by Bengaluru’s waste pickers. Many of them are women and live below the poverty line, yet are determined to end plastic pollution.

India currently has around 1.5 million waste pickers who collect and sort over 6000 tonnes of plastic every day that would otherwise pollute our rivers and oceans.

“As a company, we’ve always had the conviction to stand up for our principles when it comes to helping empower people, especially women, while protecting our planet,” The Body Shop global community trade manager, Lee Mann said.

“Our new partnership with Plastics for Change and our other partners will not only help support waste pickers but also champion plastic as a valuable, renewable resource when used responsibly,” he said.

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