Morrisons launches hot food takeaway service

Morrisons launches hot food takeaway service
All of Morrisons' supermarket cafés will re-open with new takeaway scheme.
// Morrisons reopens all 402 of its supermarket cafés with take-away offering
// Customers call a hotline to be put through to their nearest store
// Morrisons has also teamed up with Deliveroo to offer takeaway food delivery

All 402 of Morrisons supermarket cafés are reopening and will offer a hot food-to-go service.

The Big 4 retailer will sell breakfast, lunch, afternoon tea and dinner from its cafés, with all items on the menu prepared by hand in Morrisons cafés and packaged in new cardboard takeaway boxes.

READ MORE: Morrisons launches ecommerce site for Nutmeg clothing label

Morrisons said the launch effectively makes it the nation’s largest fish and chip takeaway, as its cafés usually sell two million portions a year.

Customers looking to order are instructed to call a national hotline number, where they are transferred to their nearest store’s café team.

All meals are expected to be ready to collect within half an hour of ordering, with staff placing orders on a café table ready for pick up.

The service is free when customers collect, although Morrisons is also teaming up with Deliveroo in some locations, whereby an additional cost is added.

“Our customers love our cafés,” Morrisons head of café operations Marianne Jones said.

“Some dine with us a number of times a week and many have told us they’ve been waiting for their return.

“So we’ve been working behind the scenes to bring back some of our most popular dishes at great prices as we continue to feed the nation.”

The expansion into takeaway services is the latest move from the supermarket, as it looks to counteract the impact of Covid-19 on its operations.

Earlier this month Morrisons launched a website for its Nutmeg clothing label to make it more easily available to all customers as people continue to stay home amid the coronavirus pandemic.

The new website allows customers to buy from Nutmeg’s range of quality essentials and fashion range without the need to visit a Morrisons store.

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