// PrettyLittleThing has launched a collaboration with CoppaFeel! to help raise awareness of the importance of checking your boobs, pecs, or chest.
// The retailer’s 11 piece collection is available in sizes extra small to large
For breast cancer awareness month, PrettyLittleThing has launched a collaboration with CoppaFeel! to support the charity’s mission to educate young people of the importance of being breast aware and how regular breast checking could one day save their life.
PrettyLittleThing marketing director Nicki Capstick said: “We are delighted to be working with CoppaFeel again this year following our previous partnerships.”
“The charity is one which is really special to us and to be able to spread awareness amongst young people is so important to us”.
The fashion retailer’s 11 piece collection is available in sizes extra small to large is made up of nightwear, lingerie and accessories designed to showcase different breast sizes, shapes and colours.
The collection has been curated to help raise awareness of the importance of checking your boobs, pecs, or chest.
CoppaFeel partnerships manager Jenna Chick said: “We are so excited to be working with PrettyLittleThing for another year. PLT has created a brilliant collection for Breast Cancer Awareness Month, and every purchase from the range will make a huge difference to helping us achieve our mission; to give all young people the best chance of surviving breast cancer and ensuring that every case is diagnosed early and correctly.
“Breast cancer can affect anybody, but a quarter of young people are not aware they could be at risk. Thanks to Brand Breasties like PrettyLittleThing, we can encourage, educate and empower more young people to get to know their bodies; it might save their lives”.
Click here to sign up to Retail Gazette’s free daily email newsletter
