// The store will be situated in the heart of London’s Carnaby Street and marks the
first international store for the retailer
// Shoppers will be able to browse and buy products for skin, hair, body as well as make-up, accessories and collections for kids and pets
The Spanish beauty brand, Freshly Cosmetics has announced that they will be opening a
standalone beauty store this November, in London’s Carnaby Street.
Freshly Store London will be the fourth store in the plant-based beauty brand’s retail portfolio and following the success of its existing stores in Barcelona, Madrid and Valencia.
Its interior promises to be a tangible representation of Freshly’s commitment to sustainability and has been created using sustainable and recycled materials.
Still a relative newcomer to the global beauty industry, Freshly Cosmetics was established in 2016 and has already been used more than a million people across 20 countries throughout Europe as well as China.
Every drop of Freshly products are 99 per cent natural, vegan, cruelty-free, sustainable, clean INCI and 95 per cent of Freshly packaging is made of 100 per cent recyclable glass, aluminium, kraft and wood.
Marta de Blas, International Growth Manager for Freshly Cosmetics said: “Since its launch in 2016, Freshly Cosmetics has enjoyed phenomenal global success across Europe and China from our hugely popular e-commerce site,”
“The launch of our first international retail store being in London is no coincidence. We firmly believe that having a physical presence in the UK, and in London particularly, is key to the success of our international growth strategy and has the potential to open Freshly’s doors to the world.
“Being situated in the famous and iconic Carnaby Street places us in the centre of one of
the most cosmopolitan and desirable shopping destinations on the globe. Not only will this bring us great footfall and visibility, but presents us with huge opportunity to bring the Freshly revolution alive to a new market and customer base.
“We are excited to see what the future holds and are looking forward to this new phase in our international growth.”
Freshly Cosmetics London is located at 44 Carnaby Street, London, W1F 9PP and is due to open its doors to the public on November 19.