// Sephora will open its first UK store in Westfield White City this March
// The store will also offer a product range for beauty junkies of more than over 140 brands
After launching its UK website last October Sephora is set to open the doors to its London flagship store in March in Westfield London, White City.
The beauty retailer will occupy a 6000+ sq. ft store housing a range of products from makeup to fragrance, skincare, haircare, and wellness and over 140 big-name brands including Drunk Elephant, Summer Fridays to Fenty as well as a line up of names that are exclusive to Sephora UK such as Makeup by Mario.
The store will also feature a Grand Beauty Hub which the business said would “provide memorable experiences for customers as they explore makeup, skincare, haircare, fragrance, body and personalised gifting.”
Subscribe to Retail Gazette for free
Sign up here to get the latest news straight into your inbox each morning
Sephora President Europe, Middle East Sylvie Moreau said: “Sephora has transformed the beauty experience of customers all over the world and we are delighted to bring our inspirational in-store environment to London, which has some of the most demanding beauty fans in the world,”
“We know that London’s youthful and inventive vibe is one of the best places on in the world for us to introduce some of the innovations that will make the Sephora experience even more extraordinary in the future.”
Sephora UK Managing Director Sarah Boyd said: “We are very excited to open our first store in London, which is something we know our Beauty Community has been waiting for many years”
“After the very successful launch of sephora.co.uk and our app last autumn, we have been inundated with questions about our plans to open stores. As the creator of multi-category, multi-experience prestige beauty retailing, we are thrilled to bring London a store that aspires to meet the needs of every beauty occasion. Our passionate hand-picked cast members will welcome all customers to a welcoming, vibrant, diverse and inclusive environment where all their imagination can roam free as they all discover their own personal extraordinary forms of beauty.”
Click here to sign up to Retail Gazette‘s free daily email newsletter
