After indulging in too many mince pies and turkey sandwiches over the festive period, many will be starting 2022 with resolutions to get fit and healthy.
This is expected to provide another boost to the already thriving activewear industry. No longer the domain of just gym bunnies and athletes, in recent years a wide range of consumers have flocked to Nike and Lululemon to snap up leggings and sports tops.
As a consequence, activewear is one of the most buoyant categories in fashion and according to Statista, the global sportswear industry revenue will grow further over the next few years.
In 2022, sales in the category are estimated to hit £144 billion, and by 2024 will reach almost £150 billion.
Many fashion brands have launched their own activewear ranges in a bid to cash in on the athleisure fever. Where can those with their shiny new 2022 fitness plans, find their new kit?
We’ve rounded up a list of retailers who have all released new activewear ranges this year.
M&S’ Goodmove
Marks & Spencer launched its activewear collection, Goodmove, in January 2020 and it has fast become its biggest in-house brand.
Consequently its new 2022 range is highly anticipated and was previewed this week on it’s Instagram, with a post featuring squat proof leggings and yoga tops.
M&S’ Goodmove collection has become popular due to its affordable yet practical nature and it’s Spring range follows suit and features floral prints along with hiking must-haves.
Sports bras in the range start from £8.00 while a feather and down coat comes in as the most expensive item at £149.00.
Debenhams
Yesterday, Debenhams unveiled Active by Debehams.com, the first athleisure wear range from the online retailer since it was taken over by Boohoo last year.
The 24 piece edit includes both high-impact performance wear and mix and match separates in a neutral colour palette.
Hero pieces include high-impact sports bras, featuring Airtex lined cups, breathable mesh panelling and padded straps to add comfort and ensure bust weight distribution.
Debenhams has also launched a swimwear range, which includes several swimming costumes made with 80% recycled polyester, and have performance features such as built-in internal shelves and moulded cups for extra support.
Sizes range from 8-18, with sports bras covering up to H cup and prices ranging from £18 – £38.
Missguided
Missguided kicked off 2022 prioritising inclusivity as it released a range of active wear from sizes 4-26 including maternity, tall and petite.
The retailer first launched activewear back in 2015 and has since released numerous collections with social media influencers, most recently ex-Love Islander Zara McDermott.
Expanding on its wider brand marketing campaign to boost self-confidence across the nation, the fashion retailer’s latest activewear collection looks to offer affordable, quality pieces for people of all sizes.
Featuring elevated basics such as their seamless workout tops and standout pieces like the honeycomb gym jacket, the range boasts a variety of products, from leggings and jackets to shorts, and t-shirts that use 83% recycled fabrics.
Tesco’s F&F
Yesterday, Tesco’s clothing brand F&F released a video on it’s official Instagram account showing off its latest range of activewear.
The post showed a model in a active jumpsuit with the caption: “Kick start 2022 with new activewear that makes you look good and feel even better.”
So far this is the only item revealed by F&F but the starting price for the range will be £9.
The new collection will be available in F&F stores across the country.
View this post on Instagram
Boohoo
To kick off the new year Boohoo has launched a new range of activewear pieces to help shoppers stay healthy and active throughout 2022.
The collection includes seamless leggings, tops, jackets, shorts and vests.
The fashion retailer’s new collection comes as the Boohoo group looks to solidify its place within the world of fitness by launching a number of style and performance focused capsule collections.
Just last month, boohooMAN launched their most durable and technical activewear collection to date with ambassadors Bionic Body, Simeon Panda, Andrei Deiu and Elton Monta.
Last year, Boohoo reported a spike in sales and profit last year after refocusing its product offering on loungewear and activewear during the coronavirus pandemic.
Click here to sign up to Retail Gazette’s free daily email newsletter
