Arket launches third-party brands for the first time

Arket
Fashion
// Arket has introduced third-party brands on its platform
// The fashion retailer has introduced accessories and ready-to-wear

Arket has launched third-party brands on its platform for the first time.

The fashion retailer has introduced accessories and ready-to-wear – including jackets, vests, and T-shirts – from Swedish outdoorwear and mountaineering brand Klättermusen.

Retail prices range from £40 for accessories to £290 for jackets. Selected Klättermusen products are available at Arket’s website.


READ MORE: Arket hires H&M design exec as managing director


“Technical gear is part of our design library, so including Klättermusen in our assortment is a natural choice,” Arket brand and communications director, Karl Johan Bogefors said.

“We both aim to offer sustainable products and high-quality Nordic design.”

The lifestyle brand was launched by H&M Group in 2017, and now has 20 stores, six of them in the UK.

As well as its Regent Street flagship, it has locations in Covent Garden, Westfield Stratford, Bluewater in Kent, Birmingham and Liverpool.

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Arket launches third-party brands for the first time

Arket
// Arket has introduced third-party brands on its platform
// The fashion retailer has introduced accessories and ready-to-wear

Arket has launched third-party brands on its platform for the first time.

The fashion retailer has introduced accessories and ready-to-wear – including jackets, vests, and T-shirts – from Swedish outdoorwear and mountaineering brand Klättermusen.

Retail prices range from £40 for accessories to £290 for jackets. Selected Klättermusen products are available at Arket’s website.


READ MORE: Arket hires H&M design exec as managing director


“Technical gear is part of our design library, so including Klättermusen in our assortment is a natural choice,” Arket brand and communications director, Karl Johan Bogefors said.

“We both aim to offer sustainable products and high-quality Nordic design.”

The lifestyle brand was launched by H&M Group in 2017, and now has 20 stores, six of them in the UK.

As well as its Regent Street flagship, it has locations in Covent Garden, Westfield Stratford, Bluewater in Kent, Birmingham and Liverpool.

Click here to sign up to Retail Gazette‘s free daily email newsletter

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