Yoox Net-a-Porter names interim CEO

// Yoox Net-a-Porter has appointed Alison Loehnis as interim chief executive
// Loehnis will lead YNAP until the completion of the sale of 47.5% and 3.2% of YNAP’s share capital to Farfetch

Yoox Net-a-Porter has named Alison Loehnis as interim chief executive, replacing Geoffroy Lefebvre who is set to step down to pursue a private equity-backed entrepreneurial career outside of Richemont after 11 years.

Loehnis, who is currently president of Net-a-Porter, Mr Porter & The Outnet, joined the business in 2007 as Vice President of Sales & Marketing, before becoming President of Net-a-Porter in 2011 and assumed her current role following the merger of Net-A-Porter, Mr Porter and The Outnet with YOOX in 2015.

She has led the growth of the group for over a decade, pioneering the introduction of broader product categories and expansion into new markets.


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In this interim position. effective 31 October, she will lead Yoox Net-a-Porter until the completion of the sale of 47.5% and 3.2% of YNAP’s share capital to Farfetch and Alabbar, respectively, expected before the end of 2023, at which point an external CEO will be appointed.

During this period, Alison will report to Jérôme Lambert, chief executive of Richemont.

Lambert: “We are grateful for Geoffroy’s leadership throughout his career at Richemont. During his time at YOOX NET-A-PORTER, he launched innovations such as the YOOX Marketplace and built new capabilities on which the Company will continue to grow.

“On behalf of the Group, I would like to wish Geoffroy all the best for his future endeavours. I would also like to express my support and gratitude for Alison as she steps into this interim role. A long-time champion of our customers, Alison is a passionate leader who will continue to steer the business and its talented teams as YOOX NET-A-PORTER enters an exciting new chapter.”

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