// Weird Fish is replacing single-use plastic carrier bags with grass paper bags
// The low energy production process achieves up to 75% reduction in C02
// It is part of the retailer’s ‘The Only Way Is Ethics’ sustainable policy
Weird Fish has become the first UK retailer to introduce eco-friendly grass paper carrier bags throughout its store portfolio..
The use of plastic-free bags is part of in the casual and outdoor clothing retailer’s “The Only Way Is Ethics” sustainable policy.
The grass paper bags will replace traditional single-use plastic carrier bags in Weird Fish stores and will be free of charge to shoppers.
Grass paper is a pulp-based product consisting of at least 30 per cent grass fibres.
No chemicals are used in the production of grass pulp, and the production process is more water and energy efficient.
Findings from Creapaper reported that grass pulp uses just two litres of water compared to 6000 litres used for wood pulp.
In total, the raw material production uses up to 75 per cent less carbon dioxide emissions compared to wood pulp.
“While we appreciate that we still have a long way to go as a company to be able to say we are a completely sustainable brand, by continuing to take these relatively small but important steps, we become ever closer to reaching our goals.” Weird Fish managing director John Stockton said.
The sustainable policy, which was introduced earlier this year, has seen several initiatives implemented into standard practice.
This includes the introduction of sustainable fabrics within the clothing range, including Tencel, bamboo and linen, and a partnership with Newlife, a charity for disabled children, to reduce the amount of unsold stock going to landfill.