Hamleys has unveiled its top ten toys set to dominate wishlists this festive season.
The toy retailer’s line-up includes the newest and most sought-after toys for all ages, with prices starting from £18.
According to its buying team, ‘out with the old and in with the new’ is the motto for this season.
Barbie Pop Reveal dolls are set to top most lists this Christmas following the blockbuster movie release in the summer.
Imaginative play is a big theme this Christmas among early years, with Disney’s Winnie and Piglet’s Treehouse and Hamley’s Harry Potter themed bears set to take centre stage.
Subscribe to Retail Gazette for free
Sign up here to get the latest news straight into your inbox each morning
Branded characters will make a splash this year as LOL Magic Flyers, Beast Lab, Paw Patrol Movie Skye Deluxe Vehicle and Marvel 14″ Squish-A-Boos find themselves at the top of wishlists.
Traditional gifts are also set for a bumper Christmas, with Hamleys Wooden Bus and Magic Moving Car also set to top wishlists.
Game night will take a new turn this Christmas as Twisted Air – an augmented reality spin-off of the popular game – becomes a must have.
Hamleys head of buying Victoria Kay said: “We’ve gone the extra mile to ensure that our selection consists of top-of-the-line toys, all recently launched, and guaranteed to be a hit with kids of all ages.
“We’ve closely observed the trends shaping the toy industry, including toys inspired by beloved on-screen characters and the continued Kidult trend.
“We’re confident that our choices embody the very essence of Christmas and offer everyone the opportunity to discover their new favourite toy.”
Click here to sign up to Retail Gazette‘s free daily email newsletter
