Primark kicks off ‘aggressive’ US expansion in New York

// Primark is plotting 60 US stores in the next five years
// It is kicking of the expansion with three New York stores that will open before the new year

Primark embarks on “aggressive” US expansion as it opens New York stores

Primark is pushing ahead with an “aggressive” US expansion, which will see it open 60 stores in the country over the next five years.

The fashion retailer opened a 44,290 sq ft store at Roosevelt Field Mall in Long Island yesterday, the first of three New York stores that will open by the end of the year.

The other stores will be based on Jamaica Avenue in Queens and City Point in Brooklyn and will kick off its expansion programme in the US.


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The retailer, which currently has 14 US stores, has a further 11 shops in the immediate pipeline.

Primark US president Kevin Tulip said: “We’re excited for the future for Primark in New York, as our current stores have shown the important role we can play in the region as an affordable and inclusive retailer, bringing back the allure of brick-and-mortar.

“Whether they are shopping for their own essentials, the latest trend pieces or fulfilling loved ones’ holiday wish lists, we have something for everyone in the family and we are committed to delivering the best value on the high street.”

The US push comes as the fashion retailer takes its first steps into ecommerce. Primark this week launched a click-and-collect service across stores in North West England.

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