// Former Primark COO John Lyttle begins as Boohoo’s new CEO
// Former joint CEOs Mahmud Kamani & Carol Kane step aside to take on executive roles on the board
// Peter Williams steps down as chairman
Primark’s former chief operating officer John Lyttle has officially started in his new role as Boohoo’s chief executive.
His appointment, which was first announced in September, comes amid a reshuffle of the online retailer’s former joint chief executives.
Mahmud Kamani will become group executive chairman of the company while Carol Kane is to become the new group co-founder and executive director.
Meanwhile, Peter Williams has stepped down from his role as non-executive chairman with effect from today.
Lyttle joins Boohoo after seeing Primark through a period of impressive profitability.
During his time at the fast fashion retailer, Primark’s turnover rose 158 per cent to over £7 billion with operating profit up 116 per cent to £735 million.
Lyttle also brings experience from Matalan and the Arcadia Group.
Boohoo said his appointment was a key constituent of the firm’s strategy in positioning for its next stage of its growth.
It added that the search process to recruit two new independent non-executive directors “is progressing well” and that a further announcement will be made due course once a successful candidate is confirmed.
Boohoo is slated to publish its full-year results on April 24.